Microsoft Starts Multi-Format Advertising Campaigns

Learn about the latest multi-format audience ad campaigns from Microsoft Ads. Combine native, display, and video formats into a single campaign to streamline ad administration. Microsoft Ads introduced multi-format campaigns for Audience Ads, which were modeled around Performance Max campaigns. With the help of this new capability, advertisers can now easily combine many ad formats, […]
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Google Ads

The Top 5 Google Ads Trends for 2024. Google Ads has undergone significant transformations recently. In the past year, advertisers have gained access to a growing array of AI-powered tools, experienced the removal of certain attribution models, and navigated numerous updates across the platform. Looking ahead to 2024, I’ve compiled a list of key trends […]